Tuesday, 28 June 2016

Ads with touching moral




Hundreds of ads are released on T.V channels and other mediums but there are few advertisements that are watched by viewers and remained as memories in the mind.
Looking for that sort of advertisements that people memorize after watching it please visit http://www.phoenixmedia.in/

Therefore in order to persuade people, advertisers try to create ad so that it propels the target audience. So as to make commercial a success it should have at least one ingredient out of social message, informative content with humor and an emotional appeal. Along with comprehensive social media strategy is also essential to take up your ad to large target audience. 


1.)        Bournavita- Tyari jeet ki

This ad is completely an emotional appeal where a story of a mother and son relationship is designed in the most amazing way.

Where a mother teach his son that hurdles are there in life but we have to fight from them and she also feels the same pain as her son is going through.

She makes him practice even in that pain to win his competition.

This advertisement shows that eat bourn vita and become strong which completely relates to the product “Bourn vita”

So, far this ad is been viewed by millions.


  

2.)        TBZ-Shoes

This ad has touched and won millions of heart it simply shows the ceremony or ritual of a wedding that normally took place in every wedding by hiding the shoes that is a ritual in Indian Weddings.

Through this story line of advertisement the product had made full use of shoes of which this advertisement is made for.




3.)        Feviquick- Todo nahi Jodo

Feviquick has come up with the most sensitive issue of India and Pakistan by showing their product advertisement.

This ad is based on the daily meeting of army at Wagah Border where daily Pakistan army shows the parade to visitors.



4.)        Coca-Cola TVC

Coca-Cola has taken the Bidaai theme of arrange marriage where two people does not know each other properly and through the product ad they show that how you can start a relationship by knowing each other’s likes and dislikes.

This ad has given a message as well that starting the new journey together then you should know each other and understand each other.




5.)        Havells-Wires that don’t catch fire

This advertisement has beautifully portrayed the story of a father and daughter who brings food for her father and as usual his father busy with the work so she ties the lunch box with a wire and hang it over the tree branch over fire so that food remains hot till he is working.

This advertisement shows the quality of wire that they want to show “Wires that don’t catch fire”



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