Tuesday, 28 June 2016

Ads with touching moral




Hundreds of ads are released on T.V channels and other mediums but there are few advertisements that are watched by viewers and remained as memories in the mind.
Looking for that sort of advertisements that people memorize after watching it please visit http://www.phoenixmedia.in/

Therefore in order to persuade people, advertisers try to create ad so that it propels the target audience. So as to make commercial a success it should have at least one ingredient out of social message, informative content with humor and an emotional appeal. Along with comprehensive social media strategy is also essential to take up your ad to large target audience. 


1.)        Bournavita- Tyari jeet ki

This ad is completely an emotional appeal where a story of a mother and son relationship is designed in the most amazing way.

Where a mother teach his son that hurdles are there in life but we have to fight from them and she also feels the same pain as her son is going through.

She makes him practice even in that pain to win his competition.

This advertisement shows that eat bourn vita and become strong which completely relates to the product “Bourn vita”

So, far this ad is been viewed by millions.


  

2.)        TBZ-Shoes

This ad has touched and won millions of heart it simply shows the ceremony or ritual of a wedding that normally took place in every wedding by hiding the shoes that is a ritual in Indian Weddings.

Through this story line of advertisement the product had made full use of shoes of which this advertisement is made for.




3.)        Feviquick- Todo nahi Jodo

Feviquick has come up with the most sensitive issue of India and Pakistan by showing their product advertisement.

This ad is based on the daily meeting of army at Wagah Border where daily Pakistan army shows the parade to visitors.



4.)        Coca-Cola TVC

Coca-Cola has taken the Bidaai theme of arrange marriage where two people does not know each other properly and through the product ad they show that how you can start a relationship by knowing each other’s likes and dislikes.

This ad has given a message as well that starting the new journey together then you should know each other and understand each other.




5.)        Havells-Wires that don’t catch fire

This advertisement has beautifully portrayed the story of a father and daughter who brings food for her father and as usual his father busy with the work so she ties the lunch box with a wire and hang it over the tree branch over fire so that food remains hot till he is working.

This advertisement shows the quality of wire that they want to show “Wires that don’t catch fire”



Tuesday, 21 June 2016

International Yoga Day



Yoga, which has been practiced in the country for centuries, received global recognition after the United Nations declared June 21 as the International Yoga Day, a proposal that was initiated by Modi. In India, people pulled out their yoga mats and headed to different locations to celebrate the day. To know more can visit Phoenix Media Pvt. Ltd.
The practice of yoga allows students to be still in a world consumed with chaos. Peace and tranquility achieved through focused training appeals to everyone.
Yoga’s deep breathing and meditation practices help foster an inner shift from to-do lists, kids and spouse’s needs, financial concerns and relational struggles to something a little bit bigger than the issues you face. Yoga helps relieve stress and uncluttered the mind, and helps you get more focused.


Monday, 20 June 2016

Ads of the week




No, never you cannot miss the best advertising!! Here we are again in front of you with the best advertisement of the week. Which one is your favorite or you loved all three?
If you want to catch the awesome advertisements with brilliant concept you can visit Phoenix!!




1.)        Amul’s Bachhpana

This is an amazing concept of advertisement which clearly outlines there is no age of bachpana we all have that bachpana inside us but hidden somewhere.
This advertisement is about the love of grandparents for his grandson. Click below to watch the advertisement.



2.)        Pepsi Lighting up lights

We all are aware about the condition of villages and a small town here is Pepsi who is not only aware but realized the condition of the people living there.
The beautiful advertisements of a great idea watch below to know the idea and implement.




3.)        Surf Excel Ramzan Ad

This beautiful ad were a small kid on Ramzan evening came out of the home to play with friends wearing a new white Kurta, he saw an old man struggling from his cart which has been struck in the road, to see how the little kid and his friends helped that old man check out the beautiful advertisement below:


Saturday, 18 June 2016

Father the most important and special person of Life



“A son’s first Hero. A daughter’s first Love”

Father’s day is here the special day!! We all wait for such special days in our life to celebrate the happiness and importance of the day. Please visit Phoenix Media. Pvt. Ltd. to catch new, trendy and amazing updates

Every day is father’s day we use to do those little things in our day that makes him feel proud on us but still we wait for the special day to arrive so that we can celebrate it with more enthusiasm and love.

Father is a person in every one’s life that makes you feel secure around him no negativity or problems can touch you when he stands beside you!!

Those little things of childhood when you need that chocolate at night and no shop is open still your father manages to bring to you even if he needs to travel far. He fulfills all the requirements of your life on the time you needed.

Some people are special they get father and mother in one soul i.e. people have one parent but they fulfill both roles your their child.

Here are some advertisements made for the father’s day I’m sure you will run to hug him after watching!!

1.)         Bigbazaar.com
              https://youtu.be/Z3JrnRIjm0M


2.)         Tesco


3.)         American Family Insurance


4.)         Google


5.)         India Bulls


Monday, 13 June 2016

The Era of women’s in advertising

What comes in your mind when you say women, may be beautiful, a housewife etc. May be, Right? But today we will look towards the strength of a woman, that if anyone thinks about a woman what should first come in mind is the strength.

Do a girl is made to be judged for what is her role? No!! She can do what she wants.
Are you waiting to know more about such stuff then please register or visit http://www.phoenixmedia.in/

Here are some ads that will make you think different way or I should say think about their strength and not to judge.


1.)        Tanishq “Mia” Campaign

It is a hearty endorsement of a new Tanishq 'Mia' advertisement that shows a young woman in big, dangly earrings getting ready for an important meeting when her lady boss tells her, "Eh, Megha, lose those, na? Let's have the clients concentrate only on the presentation."

A sad, sad Megha submits at first, but then rebels, sweeping into the conference room boldly flaunting her errant earrings. Catching her boss's disapproving eye, she leans in and whispers, "Don't worry. The presentation looks even better than me."

"Revolution Megha kills the Beauty Myth,"

Enjoy the advertisement


  
2.)        Midea Salutes Home Maker

Have you ever noticed that why you find your home, room clean whenever you enter? No, then this is the time think about it.

So, have you thank your mom, sister or wife ever to give you such an amazing environment which makes your mood cherishing.
Mostly people have a Question from their wives that what do you do all time at home? Right

So, here is the answer to that question, let’s see



3.)        Ariel Share the load

As we know Ariel has started a good step that teaches to share the load which means one person cannot do all the work of house and require help to complete the work.

As home is not only of the one person, it belongs to all those members who stay in that house it is the work of all to share and complete the task.

Here again Ariel is back with their new advertisement that will touch your heart and make you think the same way. Change your thinking and step forward to help.

This advertisement has emotional approach which will make you feel the pain of a mother, daughter, sister, friend that how a person manages the work and home all together.

Step forward to help your partner because she also has the same stress and work to do.

A house is made a Home when all contribute their efforts and share the load.

Take a look at the advertisement below and think what is right and wrong?




“I hope that after reading, you will think about such small things and change the thinking”

Tuesday, 7 June 2016

Digital media for the growth of Start-ups


Select which type of Digital Media is suitable for your business to reach the target group and increase the growth of business. Are you a start-up and looking for promotion and engaging people to your floor then please register to http://www.phoenixmedia.in/

1.)        Social Media and Networking

Social networking is a great way to share any type of content, whether it is a video advertisement or an informative article.

With the assistance of specialists who use powerful software and expertise to promote web pages and advertising materials on social networks you will be able to attract massive traffic levels before you have even begun ranking highly in the search engines.

In fact, generating a viral effect through social networks is perhaps the best way to generate a significant traffic spike with minimal effort.

2.)        Video production.

Video marketing is a strategy that is often overlooked by small-business owners, probably because they feel it is beyond their budget.

However, having a video advertisement produced that contains all of the key selling points of your business can be a very cost-effective way to promote your business.

Once you've paid for the production/distribution, it could remain usable for many years, bringing ongoing benefits that far outweigh initial investment.

3.)        Press Release

Having a professional press release developed and distributed can be a great way to improve your SEO (search engine optimization) and attract more website visitors.

A link to your website can be added and if it is posted on a news media site with a high PR, that link should have a positive effect on your website's SEO standings.


A well-written press release can be syndicated by other journalists, spreading around the web on other online PR sites.